Tuesday, April 01, 2025

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Influencer Marketing Surges: What the Numbers Say

Influencer marketing continues to grow in popularity, with 59% of marketers reporting they plan to partner with more influencers this year compared to 2024. Only 37% plan on partnering with the same number, according to data from Sprout Social. While marketers are increasing their investments in influencer marketing, rapid changes in the social media landscape […]

Rise and Risks of Synthetic Data

Artificial intelligence is transforming every industry at an unprecedented rate and market research is no exception. From predictive analytics to synthetic data modeling, AI promises increased efficiency, reduced costs and deeper insights. However, as the adoption of AI-driven research accelerates, a critical question arises – are we sacrificing human intuition and strategic expertise in the […]

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Bahamian artists create work in many diverse styles.

Click picture for a larger view, Ana-Lisa Wells, Flower Girl Composite
© Ana-Lisa Wells, Flower Girl

Find additional Bahamian art resources including artist video interviews in our Bahamas Art Channel.

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