Celebrity Cruises joins the party at private Bahamas island CocoCay

Celebrity Cruises joins the party at private Bahamas island CocoCay

Celebrity Cruises made its first trip to sister cruise line Royal Caribbean’s private Bahamas island CocoCay this week. The popular destination is rife with bells and whistles that cater to the adventuresome set that frequent Royal Caribbean ships, but the island is filled with tastes for all, including a new adults-only beachfront area called Hideaway […]

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Crocs tops the charts as the world's most popular fashion brand

Crocs tops the charts as the world’s most popular fashion brand

The primary objective of any fashion or beauty brand is to make an emotional connection to motivate consumers to make a purchase – whether they are selling the latest anti-aging serum or a simple pair of socks. Brands who have successfully developed a solid branding strategy are more likely to establish a solid foundation for […]

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