Consumers spend over 5.5 hours daily on their phones.
Mobile is the key which unlocks customer engagement and loyalty.
At the same time, today’s consumers are hard-wired to expect unified, personalized customer experiences across every channel.
But, too often, brands still fall short when it comes to delivering on that expectation.
And that’s costing them revenue, retention and loyalty.
57% of consumers decide whether to delete an app after just one or two experiences. The brands that get mobile right are the ones that win – and those that don’t risk losing customers forever.
So what’s standing in marketers’ way? Siloed teams, reliance on developers, and outdated strategies that fail to put mobile at the heart of their customer experience.
But there’s a solution.
