An Opinion Piece by Gerry Farrell There is no such thing as a born leader. Creative directors are expected to lead, but they are usually not trained for it. People have funny ideas about what it means to be a creative leader. Some folk think it’s a licence to boss everyone about. Others think it […]
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Chatbots are now a routine part of everyday life, even if artificial intelligence researchers are not always sure how the programs will behave. A new study shows that the large language models (LLMs) deliberately change their behavior when being probed—responding to questions designed to gauge personality traits with answers meant to appear as likeable or socially desirable as […]
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While Netflix seemingly led the way for other streaming networks to create compelling original programming, Hulu actually beat them all to the punch. In 2011, a year before Netflix’s Lilyhammer and two years before the arrival of House of Cards, the burgeoning streamer premiered The Morning After, a pop-culture-focused news show that ran for 800 episodes over three years, plus A Day […]
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If you’re thinking you’d like a home gym, one that goes beyond the exercise bike you use as a clothes hanger, all it takes is a little imagination and some money. A home gym doesn’t have to be expensive – although it can be if you want to turn a corner of your home into […]
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Consumers spend over 5.5 hours daily on their phones. Mobile is the key which unlocks customer engagement and loyalty. At the same time, today’s consumers are hard-wired to expect unified, personalized customer experiences across every channel. But, too often, brands still fall short when it comes to delivering on that expectation. And that’s costing them […]
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I know this is unconventional, but I’m going to start by telling you the ending. Or at least, the ending as it stands today. Most of the people involved in this story wind up either dead, maimed, spending months in a mental hospital, languishing in jail, or gone underground. It’s a tragedy from almost any angle, […]
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