Bacardi & Company Limited made the announcement on Friday. Bacardi International’s portfolio of brands include: Bacardi Rum, Grey Goose Vodka, Dewar’s Scotch, Bombay Sapphire Gin, the Bacardi Party Line drinks, Martini & Rossi Brands, Natasha Vodka, Benedictine and the Nassau Royale Liqueur and the Nassau Royale Flavored Rum Line.
With Bacardi Rum being the number one spirit brand of The Bahamas, a spokesperson for 13-year-old Bristol Wines & Spirits said the company was extremely proud to have such an opportunity. opportunity.
According to group president Juan Bacardi, “This acquisition is a compliment to our entire organization. It tremendously strengthens our spirit portfolio with the powerful brand of Bacardi Rum and provides a solid corporate foundation for both entities involved.”
The merger is expected to add to Bristol’s already strong portfolio. Since Bristol’s acquisition of Allied Domecq (now sold) in 1993, Bristol has grown from twenty employees to a staff of over 125 employees and 13 retail outlets in Nassau and the Family Islands. The 100 per cent Bahamian owned company is operated from a massive 44,000 square foot warehouse, housing administrative offices and a retail outlet at their head office on Gladstone Road. In addition to Bacardi Rum, Bristol also represents wines and spirits and non-alcoholic brands from various countries, including Austria, Costa Rica, Argentina, Australia, California, Chile, France, Italy, New Zealand and Spain.
Although there are many rums on the market in The Bahamas, Bacardi is the only rum produced locally and the first major product to be exported from The Bahamas.
Eddie Gardner, Bristol’s VP of Sales & Marketing further affirms Bristol’s welcoming mat. “We are delighted that Bacardi has chosen Bristol Wines & Spirits to represent their portfolio. For us it is a great opportunity and we look forward to working with Bacardi to further build its brands in The Bahamas. With this acquisition, our customers in the retail and bar trade can be assured that we will continue to do everything possible to give them the best service available.”
The Bristol Group of Companies services gas stations, grocery stores, hotels, bars and restaurants, wholesale and retail customers and maintains strong customer relationships with all of their partners.
The Nassau Guardian
