Scientists have long wondered how the brain updates itself with new information and memories. Some ideas revolve around chemical changes in specific neurons, while others focus on structural shifts among brain cells. Dr. Tomás Ryan from Trinity College Dublin is among the neuroscientists who have explored these questions by tracking cells involved in learning. New findings suggest memory formation hinges on […]
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I can’t imagine why anybody would want this, nor why Meta thinks that anyone would want it, while I also can’t see it having an overall positive impact on social media interaction. But… Apparently, Instagram is now experimenting with AI-generated comments on posts, so you don’t even have to come up with an opinion, or an […]
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Despite recent leaps forward in image quality, the biases found in videos generated by AI tools, like OpenAI’s Sora, are as conspicuous as ever. A WIRED investigation, which included a review of hundreds of AI-generated videos, has found that Sora’s model perpetuates sexist, racist, and ableist stereotypes in its results. In Sora’s world, everyone is […]
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This is a pedantic point, or maybe a petty one, though either way, it’s still a relevant note for social media marketers. Last May, Instagram ran a creator event in New York, in which it shared a range of tips on how to maximize content performance, and improve the reach of your clips. Presented by IG […]
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As consumer attention continues to fragment across devices and channels, advertisers are broadening their media mix to cut through the noise and stay relevant. While a multichannel strategy is now the norm, true success requires an omnichannel approach — one that unifies audience, creative and media throughout the campaign lifecycle. The biggest difference between an […]
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People say they prefer a short story written by a human over one composed by artificial intelligence, yet most still invest the same amount of time and money reading both stories regardless of whether it is labeled as AI-generated. That was the main finding of a study we conducted recently to test whether this preference of humans […]
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